Our latest project for The Kraken Rum, Proximo. Following on from this Feed The Beast shop opens next week and I can not wait!!! For now here are details of The Edible Autopsy which took place yesterday:
The Kraken Rum Edible Autopsy
Feast On The Corpse of a Kraken 9 Miles Out to Sea
The infamous Miss Cakehead has teamed up with THE KRAKEN RUM to create a POP UP RUM BAR and EDIBLE AUTOPSY in view of ABANDONDED MILITARY SEA FORTS…
24 days until Eat Your Heart Out 2013 – Feed The Beast supported by The Kraken Rum – and we already have a contender for the most disturbing cupcakes you’ll see all year. These maggot extraction beauties from Twisted Fondant are the only cupcakes I have seen to date which make me feel physically sick, destined to be a smash hit then especially as they come with tweezers, gloves and all you need to freak out your friends. They will be exclusively on sale at the THIRD (!!!) ever Eat Your Heart Out pop up cake shop to be held at The Rag Factory, just off Brick Lane, London. Oh and don’t forget before the cake shop there is also the incredible Edible Autopsy and pop up rum bar on the Redsand Forts (for invited guests only I am afraid).
It’s that time of year again – here is the official news on Feed The Beast, Eat Your Heart Out 2013, supported by The Kraken Rum:
‘Feed the Beast’ This Halloween with Miss Cakehead’s Extreme Pop Up Cake Shop
Interactive maggot extraction cupcakes & rum filled macabre liqueur chocolate hands tipped to be top sellers at
Eat Your Heart Out 2013
Eat Your Heart Out, the London based globally infamous Halloween pop up cake shop, is back for it’s third year and will be open from the 25th – 28th at The Rag Factory in Brick Lane. The edible art show and cake shop is entitled ‘Feed The Beast’ and is supported by The Kraken Rum. All the cakes have a beastly theme with the top sellers predicted to include vagina dentata cupcakes by The Tattooed Bakers, a ‘Wounds’ cupcake set by Cake Revolution (above) and interactive maggot extraction cupcakes by Twisted Fondant (shown below) which allow for mango flavoured maggots and puss to be removed prior to eating.
Incredible life-sized rum liqueur chocolate body parts are set to be another show (or appetite) stopper – disturbingly realistic they are created using casts of food artists Kate Haigh’s own hands and feet.
Anyone with a love of extreme cakes will not be disappointed with the large ‘Mouth of Kraken’ creation (below) by Heartache Cakes for it comes with almost 100 individual hand made chocolate teeth and a terrifying sense of foreboding destined to set even the most gore hardened cake lovers on edge. Mouth of Kraken cupcakes have also been created for for those only able to deal with less toothy sweet creations.
If you find cakes replicating giant bloody eyeballs of mythical beasts, chocolate skulls and rocky road topped with stitched detail (shown below) too much for you then The Kraken Rum will also be available in the space to steady the nerves – the dark spiced rum also being used in many of the treats on sale ensuring they make look disturbing but will always taste delicious.
The pop up cake shop follows an exclusive invite only The Kraken Rum Edible Autopsy event held nine miles off the coast of Kent on The Redsand Forts (shown below). In additional to a pop up rum bar on board the forts, invited guests will witness an autopsy on the corpse of a Kraken, feast on its flesh and drink fluid (a delicious cocktail) drained from the dead beast. What remains of the corpse will then be displayed at the Feed The Beast pop up cake shop along with images and video taken of the process. Shoppers should be warned that a few weeks on from the official autopsy they should expect the corpse to be bloated, green and maggot riddled.
As always contact for media or those wanting more information is email@example.com
On Friday 13th September a 30ft long tentacle was recovered from Port Meirion beach by an intrepid ‘Kraken Hunter’, and taken to The Kraken Rum tent at Festival No. 6 where it was served to hungry festival goers as means of disposal. This is the first time in living memory detailed examination of Kraken anatomy has taken place with food artists, The Tattooed Bakers, identifying the flesh as a rich spiced dark rum soaked fruit cake.
Wearing full protective clothing, the Kraken Hunter then proceeded to serve the remains to a hungry crowd who had witnessed the recovery of the tentacle earlier in the day. Legend has it eating the flesh of Kraken will leave those who consumed it with special powers and a distinguished taste in rum.
What is more further remains of the Kraken (a beast previously thought to be mythological) have been recovered by UK based ‘Kraken Hunters UK’, a The Kraken Rum supported organization only for the most brave and intrepid individuals. Large chunks of flesh, including an intact football sized eyeball, have been found in the Thames Estuary with an autopsy scheduled to find out more.
Anyone interested in finding out more about The Kraken Rum Edible Autopsy should contact firstname.lastname@example.org.
As you may know our infamous Eat Your Heart Out pop up Halloween cake shop is back with a bang for 2013 – entitled ‘Feed The Beast’ and supported by The Kraken Rum. We’ve already had some amazing submissions – such as these ‘Mouth of Kraken’ cupcakes from Heartache Cakes shown below.
These will be exclusively on sale at our cake shop is open from the 25th – 27th October 2013, at The Rag Factory, London. See flyer below for all the details.
We can also confirm All Mine Patisserie is another name firmly on the contributing food artists list for ‘Feed The Beast’. We just had to share a few previews of these jaw dropping incredible life-sized The Kraken Rum flavored chocolate (purposefully dead looking) body parts. We’re pretty confident in laying down the gauntlet and saying that these will be the best liqueur chocolates you will ever see, plus of course being made with a dark spiced rum means they taste amazing.
We’ve got a LOT more up our sleeves this Halloween just you wait and ‘sea’ – I can promise it will eclipse everything which has gone before…
Feel inspired and want to take part then download the cake makers pack here.
Delighted to say that the infamous Eat Your Heart Out pop up cake shop is back for 2013 – this year it’s supported by The Kraken Rum – and will be held in London from the 25th – 27th October 2013.
With a fearsome monster theme it’s entitiled ‘Feed The Beast In Your Belly’. Showstopper cakes guests will be invited to slice into include an lifesized bloated corpse of a drowned sailor, rotting giant squid tentacles and everyone’s favourite Halloween cake, severed limbs. The predicted top seller? Festering wound cupcakes will be this years STD cupcakes.
If you are interested in contributing please email email@example.com or download the contributors pack here.
As normal all press requests to firstname.lastname@example.org.
We have got some incredible macabre food art up our sleeves this year – bring it on!
Once again Miss Insomnia Tulip is an absolute genius. This would be hard enough on a cake but on Macarons… Go Lou we are so proud of you!
I know that every agency says they work with the best talent but when it comes to our edible installation work I am pretty darn sure we can't be beaten - this incredible cake from core team memember Annabel de Vetten (of Conjurer's Kitchen) a case in point as to the outstanding talent of our team.
Created for Birmingham's Shock And Gore festival, this cake replicates Buffalo Bill's female skin suit from The Silence of the Lambs.
Yes of course these are by Miss Insomnia Tulip – not sure who else could carry this off. Made for a private client – x 4 The Futureheads album cover set coming soon.
This Mayan fudge temple was found in the basement of the Tate & Lyle Tasting House we’ve just completed – I love it so much wanted to make sure it had it’s very own blog post! Made by the modest genius that is Chris Verraes of Cake for Breakfast this temple was made using 3D plans provided by CyArk who are on a very important mission:
“Digitally Preserving and Sharing the World’s Cultural Heritage”
Best of all they provide open access to data created by laser scanning and HDR photography – do check our their valuable work.
Awesome isn’t it?
I love that I get to work with people such as Anna – talking about their incredible work really is a joy. So anyway what follows is one of the most inventive wedding cakes I have ever seen – talk about love at first fright. Beautiful and classy but still different I think that without a shadow of doubt this will be the star of the show at an alternative wedding she is taking part this weekend.
Food artist Annabel de Vetten, also known as Conjurer’s Kitchen, created this incredible skull wedding cake for the Eclectic Wedding Extravaganza in Birmingham this weekend. Her theme being ” ‘Til Death Do Us Part”.
It features solid chocolate skulls of 16 carrion crows, 12 domestic kittens, 3 Vervet monkeys, and 4 barn owls, all of which the artist sculpted by hand. Made from White Chocolate Mudcake, the cake took her over 100 hours to complete in total. There are two options of toppers: a chocolate conjoined kitten skull, or dried flowers from an actual wedding bouquet (ones shown here from her own).
You can find more out about her work at www.conjurerskitchen.com.
Anna also created the giant Easter Island Head cake for the Tate & Lyle tasting house project closing today.
The EYHO gang are having so much fun working on a range of religious themed cakes and treats for Easter. As a creative food genius it is always no surprise Miss Insomnia Tulip was first out of the box with these pentagram hot cross buns – and yes they will be sold in our online shop.
There will also be plain ones for atheists and of course the pentagram one is multipurpose… Turn ii upside down and you can a satanic hot cross bun which also comes with a hint if chilli.
So the top seller in the Valentine’s Day anatomical pop up (aside from our under the counter v cakes) to date is this salted red caramel heart – yum! One day down, two to go!
I am also totally in love with this anatomical heart pinata kindly made for us by Kerry Hughes.
I commissioned these David Lynch cake pops from Miss Insomnia Tulip as a thank you to our Bastille client (non edible styling job – http://www.misscakehead.com). As always she manages to totally nail the brief in her own way – creating edible bites of pop culture in a way I have not seen anyone else do. What can I say, the girl is food artist to be reckoned with!
There are a lot of human chocolate skulls out there but I have not seen a solid chocolate kitten skull or crow before – this is why Conjurer’s Kitchen ROCKS! Truly amazing edible pieces and way past the point anyone could argue that these were not art. On sale in the EYHO Etsy store shortly. More pieces to come including conjoined skulls, a parrot and even a monkey
PS: We love people sharing our stuff and hate watermarking images – if you are going to share these (and please do) then photo credit to Conjurer’s Kitchen is required.
Very excited to share more information about the anatomical heart pop up in London for Valentine’s Day. Indicative of the way Eat Your Heart out has become a cultural leader, the shop is 60% gifts and art 40% cakes and chocolate treats. It’s being run under the guise of Anatomical Snuff Box, a venture from myself and Emily Evans promoting the education of anatomy using cultural channels. You can see all of the gifts here (more being added daily). The wonderful Kraken Rum are also supporting the event so expect lots of free rum shots and rum soaked cakes – if you have not tried this amazing drink yet here is your chance.
So if I had to pick my predicted ‘top sellers’ it would be the amazing crochet hearts from Kate Jenkins who is an INCREDIBLE textile artist. I have been a fan of hers for years so it’s really humbling she know thinks enough of ‘Miss Cakehead’ to create some bespoke pieces for our shop. Kate has also produced a range of tea towels and cards featuring the pieces so her work is affordable for all.
There’s also this cocktail sharer from Bespoke Barware which I predict will be a top seller for them all year round. I will most certainly be buying one for starters!
Truth is there are so many amazing anatomical heart offerings but I don’t have time to share them all right now, but whatever your taste there is sure to be something here for you… All the details you need to know are below:
So last night we opened The Helpers – a experiential experience serving cocktails and cake all themed around the movie of the same name – a stunt for Koch Media. The creations were incredible and (never thought I would say this) we pushed the limits so far we are all looking forward to some pretty cake projects for Valentine’s Day and beyond. You can see all the cakes over on Miss Cakehead’s Facebook page, and them featured on This Morning here. Just bear in mind they were for a horror film so they are made to the brief set by our client Koch Media. We have not just lost our minds and started making really dark cakes. In fact the chocolate gun was so disturbing and realistic we gave it as an extra present to someone who has always been massively supportive of our work (I had to get it out of there!). Huge thanks to Original Content London for creating an awesome and very disturbing set.
The last images we can share of The Helpers project open to the public on the 18th January – this cake from Conjurer’s Kitchen is absolutely delicious but do you have the stomach to find that out for yourself. If not we may just have one going spare…
High concept art cocktail maker James Dance is also serving up his gross looking but tasty drinks including the ‘Vomit’ cocktail shown below. He will try and blame me at some point for his twisted creations but I can assure you they are ALL his idea. To be fair it is a perfect fit with some of the cakes on offer though – believe me when I say the cakes we have shared so far are relatively tame!
The Conjurer’s Kitchen is on fire at the moment, and I mean that in a good way rest so assured it’s not that her cakes are being burnt!!! Her vision enables her to revisit old classics such as the chocolate skulls and give them a unique never seen before twist. So looking forward to working with her throughout 2013, first up The Helpers DVD pop up on the 17th January where she will be creating something truly horrifying! Whilst it would seem obvious to create skulls inspired buy the Ossuary of the Chapel of St.Michael to my knowledge no one has thought of it before, and that’s what gives CK the edge. Plus of course her skill to execute it personally. You can buy a fully personalised skull on the EYHO shop here.
We were lucky enough to be asked to take part in the Imperial College ‘A Feast for the Sciences’ fringe event, alongside some really other inspirational science communicators. In a dream brief we were asked to create a full Christmas Dinner from cake, to support the other stands at the free event.
Join us on a festive journey through an emporium of edible sensations. Explore a fusion of food and drink, agriculture, medicine and more at this feast of hands-on research.
The Imperial Fringe is a series of monthly evening public events exploring the unexpected side of science. All events are free and open to all. Prepare to think in new dimensions as you join us on a voyage of discovery and debate, inspired by Imperial’s groundbreaking research.
As I hope the pictures show, it was a great event packed full of people passionate about science communication, alongside those who were becoming passionate about the sciences due to the event.
The EYHO team creating the event was headed up by Annabel from Conjurer’s Kitchen (check out her detail on the turkey) with other members in support; Leshie Loves Cake making sprouts, Two Little Cats Bakery making pigs in blankets and Cake For Breakfast making some amazing edible candles which could be burnt AND eaten.
I adored this project so much and thanks to the team at Imperial for making it so easy for us. Next time we want to include sugar crafted candle sticks and glasses, sugar art paper hats and chocolate plates and cutlery. Maybe some of the PR agencies who turned down product support for this as they said it would look a bit shit (apparently you can’t make a cake that looks realistically like a turkey – erm you can see above) would like to make one Oooooo or maybe we need to do this in 100% chocolate – my mouth is watering (& thighs getting fatter) just thinking about it.
This incredible 100% edible chocolate eel from Cakes For Breakfast is the latest addition to Chris’s series of astonishing chocolates which form part of “Robyn’s Chocolate Museum of Natural”. Other creatures created in chocolate for the series, or about to be, include the Great Crested Newt, earthworm, snails and even a slug.
These eels were to form one of the main characters in an edible diorama mimicking their natural habitat, including a pond of course. It was made for the Experimental Food Society exhibition which was cancelled with very short notice by which time most things had already been made for it. I have seen sooooooo many incredible things from people who have had their time wasted by this I am going to try and share as many of the incredible creations which were lined up possible. This particular exhibit would have been accompanied by a museum shop, serving as a buffet…
One thing I am passionate about with this crazy Eat Your Heart Out business is to continue to push the limits of edible art – well get the cake makers to push the limits to be precise – and create things which have never been seen before. These incredible baby heads from Conjurer’s Kitchen a case in point. I also think it is this ethos which leads to the creation of viral marketing, PR & advertising stunts – such as the Resident Evil Human Butchery – when doing my proper job as a freelance creative director.
A private commission (that’s all we can say), they are solid white chocolate baby heads, and the same size as the head of your average newborn baby. They also TERRIFY me! As I was tweeting earlier there is something SO disturbing about these heads but I just can’t put my finger on it. Maybe it’s as they have no body, or maybe it’s just as they are a baby’s head?!? Either way I am so proud to be heading up a movement which leads to the creation of amazing edible works of art just like these. We’ll be using them in a project very soon I am sure!!!
I am pretty sure these urgh but medically correct cupcakes from Sarah Hardy will be one of the top sellers at EYHO this year. Educational and gross it’s hard to think of a better Halloween cupcake, and besides spiders, witches, cats, pumpkins, ghost and all the other cake decorating cliches are banned!
Another amazing creation for Eat Your Heart Out, this time from the Conjurer’s Kitchen – WOW is all I have to say.
Check out the anatomically correct detail on this incredible lung cake from Sarah Hardy – hard to get more anatomical than this beast. Available for pre-order, it’s £120, this large cake surely needs to be served at every client meeting this Halloween.
Based on various real Anatomical Veni, and the final addition to the Cake for Breakfast Chocolate Victorian Pharmacy, is this AMAZING creation from Chris. Approx. 750g of white high quality chocolate; for sale as a set in a limited edition at Eat Your Heart Out 2012. Contact Cake for Breakfast to find our more or order directly. A text book example of where confectionery becomes art, am not sure I could bear to eat her.
More inspired cake pops from Miss Insomnia Tulip >> as usual ridiculously good. This set of four is inspired by ‘Women in Horror’, Blair Witch is my favourite if I had to choose.
Tasha Marks from Animal Mineral Vegetable has created this gorgeous tasting blood orange marmalade with vein detail AKA ‘Blood Sample’ which will be on sale at #EYHO. She’s also working on some other innovative products such as make your own DNA Strand and a unique variation on smelling salts but more of that soon…
Call me strange as I love cakes, but am not a massive fan of icing, which makes this red blood cell red velvet treat on sale at Eat Your Heart Out by Denise Bakes Cakes my kind of cupcake.
Cake for Breakfast have created this range of edible authentic Victorian pharmacy items for sale at Eat Your Heart Out. I adore the attention to detail in these plus I know all their chocolate tastes delicious. I have not seen anything like this before – a really unique take on our anatomical theme.
Carbuncle Bars sound utterly delicious >> all butter Shortbread topped with Clotted Cream Fudge, finished with chocolate, maltesers and jelly sweets. From the one and only Miss Insomnia Tulip. So good I don’t care if we get sued by *the brand that shall not be named*.
Now for the educational part:
A carbuncle an abscess larger than a boil, usually with one or more openings draining pus onto the skin. It is usually caused by bacterial infection, most commonly Staphylococcus aureus. The infection is contagious and may spread to other areas of the body or other people.
Sounds delicious and looks even better. Not!!!
Now I am never going to forget what a carbuncle is after seeing these images are you? A gross way to prove the educational point of Eat Your Heart Out. Now if you excuse me I need to be sick.
These chocolate skulls from Two Little Cats Bakery will be on sale at EYHO on a pre order basis only priced at £50 each. Life sized and anatomically correct (unlike some of the tackier examples out there) it’s surely the perfect Halloween centre piece? A limited edition, reservations will open on the 02 October and you’ll have to collect from Eat Your Heart Out. Contact Two Little Cats for more information…
PS: Don’t hang about as I have already reserved 2
Nicola Shipley of Tattoo Cakes has created EYHO this incredible set of 12 cupcakes, each with a hand painted topper inspired by vintage medical illustrations. Perfectly at home in the pathology museum then, and yep of course they will be on sale. Still working out if to sell in boxes of 12, 6 (two whole sets) or individually. What do you think?
Miss Insomnia Tulip is one of those super talented people who just don’t get how ground breaking their work really is. Sure people have made rabbits, teddy bears and even heart shaped macarons before but she is the first person I have seen really take the humble macaron to the next level in terms of presentation. Something she had previously done with cake pops such as these blow up doll ones and the now infamous Leveson Inquiry set.
Beyond excited at being able to sell such jaw dropping macaron based anatomical delights at our shop (forget places like Fortnum & Masons we are THE place to go for Halloween treats). When Miss IT starting painting on macarons I loved the innovation of it (I am a macaron fiend and normally use my friend Ross as an excuse to buy them whenever his band is playing in London), and am slightly staggered at how the boundaries of creativity with macs continue to be pushed and broken by her astonishing talent. Remember these are all created using traditional macaron mixture…
You can see below some of the range she will be selling at EYHO, both in full sets such as hearts, and in organ specific packs. Have a feeling you’ll need to get there early if you want to get your bloody hands on any of these for your Halloween party.
Oh and she will also be selling things such as this ‘Small Pox Surprise’ – White Chocolate Rocky Road Traybake with Pistachio, Jelly Fruits, Macadamia Nuts and Chocolate Chips. Who knew deadly diseases could be so tasty!
Fills me with joy how all the uber talented EYHO bakers continue to push the limits of creative baking. Case in point being these incredible heart macarons which Miss Insomnia Tulip created using different coloured batters. Hell yeah of course they will be on sale at EYHO…
An abosolutely key part of The Kraken Rum Edible Autopsy event last week were Beetle & WILDE who are incredibly stylish macabre interior stylists and whose work I much share with you all. They created stunning sets on both the X-Pilot and in the local pub, Yes the Black Ink Society was in fact the Old House At Home, a Queenbrough local pub, with the Beetle & Wilde touch.
Best of all they are also have an awesome shop so you can also by some of the pieces the incredible Caz has sourced in her carefully curated online store. I was blown away with their attention to detail as was everyone on the trip. She has sold a taxidermy fox and a skeleton before we even left the location and has been comissioned to course other items including a stuffed pike (don’t ask)!
Away from the project their items they source for customers, sell in their shop, and use in their designs are equally as stunning.
So that’s Beetle & WILDE – I just know you will all love them as much as I do!
Feed The Beast opens in a matter of days so we are getting more and more images of the finished cakes which will go on sale. The big news is that thanks to The Tattooed Bakers vagina dentata cupcakes will be on sale again for the first time since 2010. Costing £3.50 each I predict they will be one of our biggest sellers. Needless to say if you want one of these beasts on your Halloween table you need to get there early!
The strap line for these cakes: “As friendly as a bulldog and as much fun to kiss”
Want to come along to Eat Your Heart Out to buy these and other lots of other macabre treats then all the details you need are below.
Feed The Beast is open from Friday 25th – Sunday 26th October from 11.30 – 18.30 each day. No tickets are required and it’s free entry, although due to some of the cakes on sale it is an 18+ event. It can be found at The Rag Factory, 16-18 Heneage St, London, E1 5LJ.
Oh and just in case you have not seen the horror movie Teeth!