Delighted to say that the infamous Eat Your Heart Out pop up cake shop is back for 2013 – this year it’s supported by The Kraken Rum – and will be held in London from the 25th – 27th October 2013.

With a fearsome monster theme it’s entitiled ‘Feed The Beast In Your Belly’. Showstopper cakes guests will be invited to slice into include an lifesized bloated corpse of a drowned sailor, rotting giant squid tentacles and everyone’s favourite Halloween cake, severed limbs. The predicted top seller? Festering wound cupcakes will be this years STD cupcakes.

If you are interested in contributing please email or download the contributors pack here.

As normal all press requests to

We have got some incredible macabre food art up our sleeves this year – bring it on!



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